How to sell tulips. How to sell tulips Tulips in the car on March 8
Consider the legal aspects.
In order to trade on March 7.8, it is not necessary to open a legal entity. Enough information from the administration. (And somewhere this is not necessary at all!) To do this, you need to write an application indicating the place where you want to sell flowers from the car. Then, in a couple of days, you will be issued a temporary permit to trade.
Automobile
If you have your own car, then you have little choice, but if you don’t have a car, then you can rent it from friends or acquaintances from 500 to 1000 rubles. This lease will pay off.
The most suitable car is a station wagon with folding rear seats.
Where is the best place to stand
The most suitable points for selling flowers on the street are passable places.
For example:
- near metro stations,
- stops,
- railway stations,
- Places with a greater cross-country ability of people.
Sleeping areas are strictly not recommended.
Range
The main assortment you will have cut flowers and packed in 3 pieces. You can also additionally sell soft small toys, hearts. Of course, it makes no sense to specially buy them, in this case, you can agree with the toy store and take them for sale.
Since you buy tulips in bulk, you can collect orders for bouquets in advance, and by the middle of the day hire a courier for a small fee, for example, a student, to deliver them. Here both the client and the student are satisfied.
For cutting, such related products as flower stickers are most suitable.
Sale
If the weather permits, you need to decorate the couple with a bouquet and put it in a vase on the car, so that everyone passing by can see what you are doing here. This will attract more customers. After all, what is written by a person is perceived differently when he sees it in the window. Consequently, a potential client will have a desire to buy a bouquet for his wife, girlfriend, mother.
To decorate bouquets, you need to stock up on wrapping film and mesh of various colors, as well as ribbons for decorating bouquets.
Approximate calculation of profit:
There are 7 bouquets of 50 pieces in a box, so there are 350 pieces in a box.
The purchase price at the moment is 35 rubles*.
*The closer the holiday, the higher the prices from the supplier!
The estimated cost of a flower on holidays is 50-80 rubles.
We believe:
We buy: 350 * 35 = 14,000 rubles. (investments)
Sell:
350 * 60 \u003d 21,000 - 14,000 \u003d 7,000 rubles. (profit)
350 * 90 \u003d 28 00 - 14 000 \u003d 17 500 rubles. (profit)
Total:
YOUR profit from one box will be from 7,000 to 17,500 rubles.
Based on my own experience, you can sell at least 3 boxes in 3 days.
You can also take goods, for example, at 2 points, and just like with delivery, hire a person who will stand and sell. His salary will be ~ 800, 1000 rubles, you can also be additionally motivated (for example, from% of sales).
Let's calculate the profit for 3 boxes, we get: 21,000 - 52,500 rubles in 2 days.
Selling tulips on March 8 is a fairly simple and very profitable business. But in order for this enterprise to justify your expectations and financial investments, you need to approach its organization with all seriousness and think through all the details. Our company began its activity with the retail sale of flowers, we are well aware of all aspects of this business and are always ready to help our customers and just beginners in this business with practical advice.
We are sure that anyone who is basically able to sell can make good money selling flowers. And in this article we will tell you how to sell tulips from a car correctly and as efficiently as possible.
How much can you really earn selling flowers?
According to our experience, the sale of tulips from one car before March 8 brings 60-80 thousand rubles. Of course, in the event that the seller took a good place, bought high-quality tulips and was able to organize the sales process well.
Sales preparation
If you are serious about selling tulips over the holidays, there are a few important things to consider:
- Choice of location.
- legal nuances.
- Necessary for sale tools and trifles.
Let's take a closer look at each of these points.
Choosing a location is one of the most important factors in a successful flower business. Try to occupy crowded places with a large flow of people during the day. These can be intersections with good traffic interchange, places near the metro, shopping streets in residential areas.
If you manage to get a good passing place, the successful implementation of the game is almost guaranteed! So on sales days, wake up as early as possible and go to the site by 5 a.m. so that competitors do not take the place.
At the same time, you should not occupy a place without first knowing whether trading is allowed there. Every year, the city administration determines a list of points where it is allowed to sell tulips from a car. But this information can not always be found in the public domain, because officially only legal entities can sell in these places. For those who have not yet formalized their business, but want to sell flowers, our company offers its assistance, both in information support and in resolving legal issues.
So, if these points are settled, you need to start planning the sales process itself. Here are our recommendations:
- Handy materials. You will definitely need wrapping paper or cellophane. As practice shows, most people do not need luxuriously packaged bouquets, and a wrapper is needed only for comfortable and safe transportation, so the main thing is to stock up on ordinary newspapers or transparent film. You will also need tape, a stapler, twine.
- Take care of your comfort. Early March is cold. Remember that you will have to spend most of the day in the cold. Therefore, be sure to take a thermos of hot tea with you, dress as warmly as possible.
- Car decoration. Many people will be selling flowers these days. Therefore, you need to think about how to draw attention to your point of sale and stand out from the competition. The best way is to decorate your car for the holidays. Use bright posters for this, you can hang balloons. So potential you can attract the attention of potential buyers from afar.
Tulip storage
We recommend buying tulips in cardboard boxes that are stored dry. This format will allow you to better distribute the lot over the days of sale, as well as to preserve the presentation of the plant for a long time after its purchase. We use thicker cardboard boxes that retain heat well inside, even after opening the box.
Usually the flowers are taken from the warehouse the day before the sale, which means that at night you will need to take care of the storage conditions of the flowers yourself and prepare them for sale.
We advise you to put tulips at night on a closed balcony, or other room where the temperature is above zero, but not too hot. In a room with flowers should be no more than 15 degrees Celsius. Make sure that there are no drafts in the room, and do not place tulips near heating appliances.
5 hours before the start of sales, the flowers must be put on a tampon. This will allow them to acquire a marketable appearance. Some time after contact with water, the tulips will slightly increase in size, their bud will become fully colored, and the stem will become strong and resilient.
The most important rule at this stage is to prevent light from reaching the flowers. Dewatering should be carried out in a dark room, otherwise the tulips will begin to open ahead of time and reach for the light source. Thus, the tulip will lose its marketable appearance even before the start of the sale, because few people want to buy opened flowers.
Selling flowers
When selling tulips from the car, try to keep the temperature in the cabin at about 25 degrees Celsius. It will create optimal living conditions for plants even with the constant opening of the door.
A lot will depend on your personal qualities as a seller. Do not be shy and do not sit in the car, waiting for the clients to come to you. Be active, polite and friendly, and your sales will definitely increase!
We are sure that thanks to our recommendations, selling tulips from a car will bring you the expected income!I'll start with personal memories.
The scheme there is simple: you buy flowers in bulk somewhere, and then from your car on the street you sell flowers twice as expensive.
But this year I wanted to increase turnover and earn more, and in some other way.
And the idea came to me: “why not wholesale flowers?” The idea is cool, but my brain began to resist the unknown. After all, I have no office, no money, not to mention the tulips themselves.
I got stuck.
I called my friends, no one knows where to get flowers, and no one has that much money either.
I thought “well, figs with these flowers, so there are plenty of things to do” and with a clear conscience I forgot about them ”
Until one fine day, when I got a call on the phone, and the man asked: “Do you sell tulips? Will you have 10 thousand tulips? I'm ready to buy tomorrow
It turned out that my ads have been indexed since last year and are among the first in Yandex for the key queries “buy tulips in bulk”.
From that moment on, I started looking for flowers, I called a bunch of suppliers, everywhere you first need to make an advance payment in order to book flowers. And this is logical.
I came up with a solution: First, I take an advance payment from the client at a higher price, then I give it to the supplier and earn on the price difference. A good scheme, but there are pitfalls here, namely, buyers are afraid to give such large sums of money to no one knows where.
For these purposes, you need an office in which people work and the impression of a full-fledged company is created. I don't have it. You can not immediately take money from the client, but then you have to pay for the advance payment yourself, and the buyer can change his mind and buy elsewhere.
Again a hopeless situation.
I asked myself the questions “How to find a solution? What should be done?" I began to look for investments so that I could buy flowers and then sell them at a higher price. I found people who have a lot of money, but they are not interested in investing big money in such a risky business.
After several days of reflection, I met with my good friend - Cyril, I explained the situation to him, and together in the dining room we began to think about what to do.
It turned out that he just has an acquaintance Vadim, who has his own large holding. There are no accidents, I thought, and together we went to Vadim's office to negotiate.
Vadim turned out to be a kind person with an open soul. He let us use part of his office and loaned us money for working capital without further ado. And in an instant, we destroyed all the barriers that were previously insurmountable.
On March 4, we started our activities as Agrocomplex of Novosibirsk 😀 Then I placed additional ads and an incredible number of people began to call my phone, I redirected them all to the office.
A crowd of people began to gather near the office doors, we could no longer cope with all this flow of people.
Nerves were on edge. People came, demanded flowers, we could not keep up with all the promises. It was some kind of chaos.
The first time I celebrated my birthday was in the refrigerator of a cargo van: we spent most of the day loading flowers and the longest thing we had to do was cut the labels from the flowers, because it was impossible to let the wholesale buyers know where we get the flowers.
For several nights I could not sleep, I close my eyes, and the brain continues to think, before my eyes there are tulips and a van where they need to be loaded. Many times in my head there were thoughts to quit the whole idea and stop. But I did not do this, because the amount of 25,000 thousand rubles was constantly spinning in my head, this was my minimum goal.
This all continued until March 7, we fulfilled all the obligations that we assumed. However, the clients refused part of the flower, and before March 8, we had about 1600 tulips in our hands, not in the best shape and a pale lilac color that no one liked.
It turned out that, in fact, all these days we worked to earn money for these flowers, and now all our net profit hangs in them.
There were about 200 flowers left, which we then presented.
We were given, perhaps, the best place for trading that an entrepreneur could wish for: right at the main entrance to the Greenwich shopping center. Especially for our flower shop on wheels, the administration of the shopping center kindly allocated a parking space and, in general, coordinated this operation at their own peril and risk. Among ourselves, by the way, we gave her the code name "Green Tulip".
Personally, I don't like tulips. In general, I'm afraid of them. After all, it was in the tulip that Thumbelina was born. Well, and to everything else, flowers are a perishable commodity. We didn't have much time. Flowers had to be packed hard. Freezing them is one of the main risks in winter for this business. Then just to the dump. Among other things, I had to create a kind of signboard in a short time. I tried very hard to draw the way true street vendors do.
The goods were ready and carefully heated from the salon. Outdoor advertising has been mounted, the price has been determined - 66 rubles. I mentally put an hour and ten minutes on the dial. Go. The first clients appeared in about 8 minutes. Judging by my observations, these were the owners of one of the Greenwich outlets. They were in a hurry. One of the young people asked: “How much do they usually give?” I, as an expert florist with great experience, said that 3, 5, 7, 9 or 11. More is better. "Let's go nine." 594 rubles in my pocket.
By the way, it should be noted that we were engaged in the implementation legally. We had both checks and stamps. Most of our flower colleagues, who also spontaneously sell from cars, are not friends with the law and trade on hot March days at the risk of their pockets and even freedom. Have you ever asked a florist for a check or permits?
Valeria Dostovalova, expert of the Accounting.Contour service:
Entrepreneurs selling tulips from the trunk face fines under the Code of Administrative Offenses, there are three relevant articles. The procedure is something like this: a failed trader will be taken to the police station, where they will draw up a protocol on an administrative offense. Then they will be released, and the case will be handed over to a justice of the peace, after which, in a month and a half, they will be summoned to court, where the court will impose a fine. When we receive payment for flowers, this is personal income tax. And there is responsibility under the Criminal Code for tax evasion under Article 198. Punishable by a fine in the amount of one hundred thousand to three hundred thousand rubles, or arrest for a term of four to six months, or imprisonment for a term of up to one year.
Time flies, and "beautiful, fresh tulips from Holland" continue to remain in our trunk for the most part. The last twenty minutes have gone. I start shouting loudly: “Tulips-tulips. Let's see. Let's buy. Guys, let's buy tulips. The situation changes radically when a woman in an artificial fur coat appears on the horizon. She wonders what the price will be if you take the entire balance. It's already wholesale, guys. There are 55 tulips in the car. At first, I propose to buy everything for 50. Then I start dumping and give 45 rubles apiece. She said she would think about it and come back, but disappeared towards the bus stop.
Time is over. I get money. In 67 minutes, photographer Igor and I earned 914 rubles. Let me remind you that we bought all this stuff for 2,310 rubles. We have not completed the task. Unless they froze well exactly by the sixty-sixth minute. Brief summary of the hour looked like this. We received 914 rubles by selling 16 tulips in a little over an hour. In the city center, on a pre-holiday day. In "Greenwich" and in the Dendropark across the road, the same tulips were sold for 50 rubles apiece.
But this was not the end. We have 50 tulips left.
Summarizing, we can say this. Flower business on March 6, 7, 8 and even 9 is, perhaps, a gold mine. Large wholesalers do not buy at 35 rubles per branch, as we do, but at 25, 20 or even cheaper. They sell at 50. This is a minimum of 100% profit. In order to recoup the costs of the "purchase", to earn 25,000 rubles, you need to sell from 800 to 1,000 tulips. It is difficult or simple, everyone decides for himself. However, I have learned a few simple things. Be legal to avoid sanctions. Don't be cold. Don't overprice. Don't buy more than you can sell. Flowers are not furniture - they will deteriorate quickly. Don't be fooled by the imaginary gold mine. Every business has its challenges and challenges. And finally, if in doubt, it's better to just give.